RIM launches BlackBerry World Store

Re branding its BlackBerry App World, RIM’s new store will now be called BlackBerry World. The company changes the name as it’ll include more than just applications, you’ll also be able to download music and videos from BlackBerry World.

With BlackBerry World, there are various ways to browse, download, buy, and manage apps using a BlackBerry smartphone, BlackBerry PlayBook tablet, or desktop or laptop computer,— inspiration is at your fingertips. And if you find something you love and want to tell the world, you can easily share it with your friends over BBM, Facebook and Twitter. Also, you can simply tap smartphones together and invite your friends to download it* — just like that.

RIM are obviously getting ready to launch their new BlackBerry 10 OS  on January 30th and we’re excited to see it too. The company will be rolling out the BlackBerry World to their PlayBook tablets initially, which will then be followed by their smartphones over the next 24 hours.

BlackBerry Z10 Full Specifications

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