Samsung has just showed off a new flexible display technology called Youm. The company filed an application to the US Patent and Trademark Office on March 16 for YOUM’s stylized logo, shown below.
Youm is designed to bring out better colors and contrast, with superthin form factor. It uses OLED display technology.
Slashgear explains that what could make Samsung’s YOUM display thinner, lighter and unbreakable, as the company claims, are its “film-based encapsulation and TFT layers,” which replace the usual glass layers featured in LCD and OLED displays and “make them more resilient to damage along with allowing more flexibility in device design.”
The flexible display technology has been in rumors for a while now, also the company did showed off a prototype of the display at CES 2011, which, according to CNET, was 4.5 inches wide, less than .33 mm thick and had a screen resolution of 800 x 480 pixels.
The plans of the company seems to be pretty much on track. Brain Berkeley, the senior vice president of Samsung’s display lab in San Jose, Calif. said that this technology will let the company’s partners make bendable, rollable, and foldable displays. We may see the Youm displays by the end of this year.
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